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LoyaltyPoint, Inc., a holding company, markets loyalty programs for merchant, school, and nonprofit organizations. It markets loyalty programs that generate contributions to schools and nonprofit organizations based upon supporter purchases through various online, store, catalog, and stored-value card merchant participants. The company's loyalty programs include Scrip & Earn, Shop & Earn, Charge & Earn, Learn & Earn, Supply & Earn, and Auction & Earn. LoyaltyPoint markets its products primarily through telemarketing, partner selling, and direct sales force, as well as direct marketing through email, direct mail, and advertising. The company was founded in 1995 and is headquartered in Duluth, Georgia.