Invent Medic Sweden AB (publ), a femtech company, engages in the development of non-invasive aid for women's health in Sweden and internationally. It offers bladder support, a CE-marked and patented medical device against stress incontinence; and menstrual cups and accessories. The company offers its products under Efemia and FlowCup brands. It sells its products through its efemia.se and flowcup.com online stores, as well as pharmacy chains. The company was incorporated in 2005 and is based in Lund, Sweden.