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GOODPEOPLE Co., Ltd. engages in the manufacture, wholesale, and sale of underwear products for women and men in South Korea and internationally. The company offers its products under the BODYGUARD, Yes', SEXYCOOKIE, JAMES DEAN, 1st OLOR, and Don & Dons brands. It sells its products online and is also involved in brand licensing business. The company was founded in 1991 and is based in Seoul, South Korea.